“Going into business without a strategy is like going into the garden without any seeds to plant. Sure, being outside will feel great, but you’re not going to grow anything.” …
What You Probably Don’t Know About Branding
I’ll go out on a limb here and assume 2020 has been a crazy year for you, as well. In the midst of shutdowns, job losses, the new normal, distance …
Plan your Personal Brand Photoshoot – COVID EDITION
We’ve all heard the saying that a picture is worth a thousand words. Well, I’m challenging that! I believe a picture is worth A Million Little Clicks. Before we dive …
Once a Vision Now a Reality
Where and how my vision was born began from seeing a businesswoman at lunch that walked with purpose and confidence, at south coast plaza. The “hope” that I one day …
Domestic violence and its impact on me
How have your past experiences shaped the life you live today? Some of us live according to the values instilled at a young age. Others have happy memories that bring …
Planting The Right Seeds
Everyone has something that makes them smile. For me, it’s gardening. I love spending time in the garden, tending my herbs, fruits, and vegetables. It’s a rewarding blend of art …
I Made a Wish to Change My Title
I feel like a hardworking, determined woman who’s cracked the code on the most important recipe for being a successful professional: Working for a great company, surrounding myself with the …
Brand Tactics: Essentials for long-term success
If you are starting to map out your personal brand strategy here are four tactics that need to be uncovered before you begin: foundation setting, target audience, content strategy, and …
Perfect vision: The path to your personal brand
“The master in the art of living makes little distinction between his work and his play, his labor and his leisure, his mind and his body, his information and his …
The Case for Personal Branding: Luxury or Necessity?
It is no longer a luxury to take ownership of your personal brand – it’s a necessity. With the onslaught of apps and social media, your digital footprint can be …